Pixel Video Boost tested: iPhone-level videos on Android - Google's best and worst "magic trick"'

May 2024 · 8 minute read
After a two-month wait since the original launch of the Pixel 8 and Pixel 8 Pro back in October, the intriguing and seemingly promising Video Boost mode is now rolling out to Pixel 8 Pro phones around the world, and it seems like I was lucky to be amongst the first ones to receive the update... Or was it?Since Apple’s iPhone has been the gold standard for smartphone videography, I decided to put the Pixel’s new Video Boost to the test against Apple’s flagship, and let’s just say that my feelings are very… mixed.

But I guess I’ll leave it to you to decide if the results Video Boost gives are worth the hassle or not. So, here we go…

Pixel 8 Pro Video Boost: One of Google’s most “magical” camera features is also one of the most bizarre Pixel experiences I’ve ever had

Google’s Video Boost aims to deliver three main benefits over the Pixel 8 Pro’s standard video: Night Sight, HDR+ and Unblur. In other words, Google Video Boost is an attempt to bring Google’s computational photography magic to video.

Night Sight is supposed to make your videos brighter and cleaner; HDR+ is expected to bring up more information in the dark and bright parts of the image, and Unblur is supposed to improve video stabilization.

But as you can imagine, bringing computational photography tricks into video is a much more difficult task to pull off, and it seems like Video Boost proves that…

In my experience, processing a 30-second video can take anywhere between 1-2 hours, which is 1-2 hours longer than I’d like to wait for my videos to be ready to use.






Problems with transferring and sharing Video Boost-ed videos from the Pixel 8 Pro

Transferring Video Boost-ed videos from my Pixel 8 Pro without losing the Video Boost effect has been a messy experience.


Another problem I ran into when trying to put this Video Boost comparison together is that I wasn’t able to transfer/upload the Video Boost-ed version of videos anywhere (Google Drive, Twitter, YouTube) without losing the Video Boost effect.

Instead, the videos would transfer in a flat format, with little to no color, which is ironic considering they are supposed to be ready to use and better looking than normal videos.

In a bizarre turn of events, I was eventually able to get ahold of the Video Boost-ed videos of the Pixel 8 Pro through my Galaxy S23 Ultra’s Google Photos app, where they were backed up automatically.

Transferring the videos from the Galaxy to my Google Drive worked just fine, which left me scratching my head as to why the same exercise didn’t work out when I tried it on the Pixel 8 Pro itself - you know… the phone that took the videos?! Other members of our team couldn’t transfer their Video Boost-ed video samples at all.

How good is the Pixel 8 Pro’s Video Boost mode compared to the iPhone 15 Pro Max, and is it actually usable?


Video Thumbnail

But anyway… How’s the video quality of the Pixel 8 Pro’s videos with Video Boost?





Given how long it takes to apply this noise reduction algorithm in Google’s cloud and send the video back to you, the tech savvy amongst you might be better off downloading a video editor like DaVinci Resolve and applying noise reduction yourself - it’d take less time and turn out similar (if not better) results.

Pixel 8 Pro’s Video Boost works but it proves how far ahead Apple is in the area of smartphone videography

Pixel 8 Pro standard video, Pixel 8 Pro Video Boost, iPhone 15 Pro Max video.

So, is the Pixel 8 Pro’s Video Boost enough to compete with the iPhone 15 Pro’s video quality? The short answer to this question is no but the reason it’s a “no” might surprise you.

According to my testing, the iPhone still produces the more stable, more color accurate, and often cleaner videos (with all of its cameras), but what’s more important here is that Apple’s flagship does what the Pixel’s Video Boost is trying to do by default - without the need to jump through hoops and make you wait 2-5 before your minute-long video is ready to share.

That being said, some of the Pixel’s nighttime videos (with Boost turned on) do look super clean and even more detailed than the iPhone’s, which goes overboard with noise reduction (which Apple needs to address sooner or later). It goes without saying, the Boosted videos look far cleaner than the Pixel’s standard videos when the light isn’t perfect.

But again - even if some of the Pixel’s Boosted videos come out dramatically better than the standard videos it takes, I simply doubt waiting hours for a short 10-30 second video to be processed and sent back to your phone by Google is something people are willing to do in this day and age, when taking quick, short, and shareable videos is “all the rage”.

Does Video Boost for Pixel 8 Pro show why making phones isn’t Google’s “main gig”?

Video Boost (right) is another example of Google's incredible AI, cloud, and data power. But its inability to run natively on the Pixel 8 Pro only makes the iPhone's video quality look more impressive than before.


All in all, in this attempt to bring the Pixel’s video quality to iPhone level, ironically, Google proves how far ahead Apple’s flagships are in this regard.

The iPhone is able to do most of what Video Boost does without having to send videos to the cloud, which then need to be edited with a separate piece of software and hardware to turn out similar results. Meanwhile, using Video Boost is essentially the same as sending your videos to someone who can edit them for you. Except they’ll probably do it much faster.

I’m struggling to call Video Boost a “Pixel 8 Pro feature”, and that’s because the Pixel 8 Pro’s only job in the Video Boost equation is (or at least seems to be) to send your normal videos to the cloud, where Google’s video editing software and hardware has the job to improve video quality, render, and send the edited version back to you.


Video Boost is the type of feature Apple would be ashamed to release for the iPhone, and I believe this speaks volumes for the way Google is choosing to paint itself in the smartphone race.

Now, don’t get me wrong - the sluggish implementation of the hotly anticipated Video Boost feature doesn’t make the Pixel 8 Pro a worse phone - Video Boost is there, and you decide whether you want to use it or not. But the fact that Google is willing to make people wait up to five hours for a decent-looking video isn’t a good sign (if you ask me).

Furthermore, Video Boost isn’t the only “AI-powered Pixel 8 Pro feature” that takes place on an external computer with the help of external software - the entire Pixel 8 and Pixel 8 Pro Magic Editor suite also relies on cloud processing.

I guess the silver lining here is that Pixel 8, Pixel 7, and Pixel 6 users aren’t missing out on much by not having access to the Pixel 8 Pro exclusive Video Boost. Because if noise-free videos are your top priority, then you should probably buy an iPhone anyway.

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